GOOGLE ADWORDS

Take advantage of an experienced agency to manage your Google Ads and make sure you get more leads and more revenue.

ADD FUEL TO THE FIRE OF YOUR SMALL BUSINESS WITH GOOGLE ADWORDS

WHAT IS GOOGLE ADWORDS?

Google is the most widely used search engine in the world that gives you the ability to be in front of your target audience exactly when they are searching for your product or service. With 3.5 billion daily interactions and an estimated 700% return on investment…. it’s a pretty good reason to learn more.  Made up of multiple networks, you can place ads on Google search results, YouTube and through its display network. This allows you to have the ability to target your audience, anywhere in the world, based on their search engine inquires.

HOW DOES IT WORK?

It’s a pay-per-click (PPC) or a cost-per-impression (CPM) system, so the better your campaign is, the more clicks you will get and the higher the chance of that click converting to a sale or customer. According to Google, advertisers make $8 for every $1 they spend on Google Ads. If that wasn’t reason enough, you need to consider that your competitors are already using it – Google Ads is home to nearly 2 million businesses in the US alone and Google Ads get preference over organic search results.

BENEFITS OF
GOOGLE ADS

AdWords work faster than SEO

Help you easily measure your success

Cost-effective marketing

Highly targeted

Increase brand awareness

WHAT WE’LL DO

01

Strategy planning

We’ll start with creating a customized strategy that focuses on driving more customers to your site.

02

Analysis of your competitors

We’ll examine what your competitors are doing and how they are affecting your market share.

03

Ad creation and optimisation

Testing, testing and more testing. We’ll find out what works for your audience and continuously improve on it.

04

Keyword discovery

Long-tail keywords are vital at maximizing conversions and minimising your budget spend. We’ll analyse what keywords will provide the best results for you.

05

Tracking & monitoring

By tracking your campaigns daily we adapt and change variables as needed.

06

Progress reporting

Measurable and transparent campaign reports that are easy for you to understand.

AD US INTO YOUR ADWORDS STRATEGY. CONTACT BINARY STAR DIGITAL TODAY.

WHAT IF I ONLY HAVE A LIMITED BUDGET?

 If you’re concerned that your small budget is going to affect your results, don’t be. The great thing about Google Ads is that it’s scalable with the success coming from having quality ads and accurate targeting. This allows your budget to generate leads and a profit, with the ability to increase your budget accordingly.

HOW WILL I KNOW HOW MUCH TO SPEND?

With Google Search you pay when potential customers actually click on your ads and with tools like Google Keyword Planner, you can start to analyze what the average cost-pre-click (CPC) would be for keywords in your industry and compare that against conversion rates. This will give you a good idea on what you could potentially spend in comparison to your return on investment. From this point you can make necessary changes within your budget.

LET’S GET IN TOUCH

Ready to start your next project with us? Give us a call or send us an email and we will get back to you as soon as possible!

Contact Us